• Directions Hair Lightening Kit 40% - Bleach Kit

Bleach Kit

This is the stronger Directions Hair Lightening Kit (40 Volume), which has been specially formulated to condition and help protect your hair while you lighten. Each kit also contains everything you need to get the best possible results, and of course, like all La Riche products, the kits are Cruelty-Free and Vegan.

The 40vol bleach kits are most suit for dark brown to very dark brown hair, please see expect results below


1x Bottle of 40 volume (12%) Cream Peroxide 75ml / 2.5Fl oz

1x Sachet of Powder Bleach 25g / 0.88oz

1x Sachet of Moisturising Shampoo 10ml / 0.33Fl oz

1x Instructions

1x Pair of Gloves

1x Mixing Tray

1x Application Brush

1x Development Cap

Expected Results with 40 Volume

If your hair is Dark Brown your results would be Warm Blonde

If your hair is Very Dark Brown this product is not recommended

If your hair is Light Blonde, Dark Blonde or Medium Brown, please use the 30-volume kit.

Order Your Directions Hair Lightening Kit Today!


Aqua, Hydrogen Peroxide, Cetearyl Alcohol, Paraffinum Liquidum, Sodium Lauryl Sulfate, Sodium Salicylate, Citric Acid


Potassium Persulfate, Sodium Metasilicate, Ammonium Persulfate, Sodium Stearate, Cyamopsis Tetragonoloba Gum, Parafinum Liquidum, Solanum Tuberosum Starch, Silica, Sodium Persulfate, Edta, CI 77007


Aqua (water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Glycerin Distearate, Parfum (Fragrance), Laureth-4, Glycerin, hydroxypropyl Guar Hydroxpropyltrimonium Chloride, Polyquaternium-39, Tetrasodium EDTA, Panthenol, Argania Spinosa Kernal Oil, Citric Acid, Lactic Acid, Triethylene Glycol, Benzyl Alcohol, Propylene Glycol, Sodium Hydroxide, Methylparaben, Magnesium Nitrate, Magnesium Chloride, Methylchloroisothiazolinone, Proyparaben, Methylisothiazolinone

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Directions Hair Lightening Kit 40%

  • Brand: La Riche
  • Product Code: Directions Hair Lightening Kit 40%
  • Availability: Out Of Stock
  • £8.50

  • Ex Tax: £8.50

Tags: Hair Bleach Kits